GTM engineering for agencies and B2B SaaS
We build the system that finds your buyers and spots when they are ready. It gives the right rep a reason to reach out. It runs as code in your repo, so it stays yours.
Prices on the page. Fixed quotes by email. No sales call needed.
You sell outbound and GTM systems. We build them under your brand, so you take on more clients without a new hire.
You have founder sales, an SDR and an AE. Now you need the machine behind them. We build it as code your team owns.
Each step is a job you can see, test and change. Use the whole machine or start with the step that hurts most.
List
We build a list of accounts that match your ICP: size, market, tech stack and stage.
Out An account table you can filter and re-run.
Enrich
A waterfall asks one data source after another until it finds the person and a verified email. Each source is called only when the one before it finds nothing. The cost log shows what each call cost.
Out Contacts with a role, a verified email and a source for each field.
Signals
Jobs watch for funding rounds, new hires, a new exec and visits to your pricing page.
Out A dated signal on each account, with the source link.
AI research
An LLM reads the account and the signal. It writes one line on why to reach out now, and a score.
Out A score and a one-line reason on each account.
Route
Rules send each account to its CRM owner, a Slack alert or a sequence. Nothing sends until a named person approves it.
Out An owner and a next action on every lead.
Send
We set up domains, warmed inboxes, SPF, DKIM and DMARC, and connect your email and LinkedIn tools.
Out Sending infrastructure that meets the mailbox provider rules.
Report
Replies, meetings and pipeline flow back to the CRM. A weekly summary goes to Slack.
Out Pipeline you can trace back to the signal that started it.
Many GTM builds live in a vendor table that your plan limits. Ours call vendor APIs direct from a repo you own. Fewer tools, more ownership.
Your team already works in Clay or n8n? We build there too. You pick the tool. We tell you the cost trade-off in the quote.
A repo
The code lives in your GitHub. You can read it, change it and run it without us.
Scheduled jobs
Each step runs on a schedule you can see and change.
A database
Accounts, contacts, signals and scores sit in a database you control.
Tests
Tests cover the routing rules, the scoring and each vendor call.
A cost log
Each run logs what it spent per vendor, so a bad run is easy to spot.
A runbook
Plain steps to run, pause, change and debug the machine.
Vendor accounts, API keys, domains and inboxes are in your name from day one.
Lead-gen, outbound and marketing agencies
S to LSell lead machines under your brand. We build them; your client sees only you.
from $3,000£2,400 per build
Outcome You take on more client work without a new hire.
Seed to Series B B2B SaaS
LAll 7 steps, from list to report, built as code in your own repo.
from $12,000£9,600 per build
Outcome You own a working lead machine and the code that runs it.
B2B SaaS teams with inbound demand
MEvery form fill gets enriched, scored and sent to the right rep in Slack.
from $5,000£4,000 per build
Outcome Hot inbound leads reach a rep while the buyer still has your tab open.
Indicative prices. You get a fixed quote after we read your scoping brief. Tool and data costs are extra and you pay them at cost.
Tell us what you sell, who you sell to and what you use now. No call needed.
We reply by email within 2 working days with questions or a fixed quote. Larger builds start with the paid diagnostic.
We run each step on a small sample first and show you the output and the cost. You approve before the full run.
You get the repo, the runbook and a recorded walkthrough. Accounts and keys are already in your name.
Run the machine in-house, or keep us on the monthly run and improve plan.
Each step runs on a small sample before the full batch. You see the output and the cost first.
Nothing sends until a named person approves it.
Every run logs its spend per vendor. A run that costs too much stops.
Domains, inboxes, API keys and data sit in your name from day one.
A lead machine is the system behind outbound and inbound sales. It builds a list and finds people with verified emails. It watches for buying signals and scores each account. Then it routes, sends and reports pipeline back to the CRM.
Yes. The code goes in your repo from the first commit. Vendor accounts and keys are in your name. You can run the machine without us.
No. Code is our default, because you own it and it has no per-action platform fee. We also build in Clay or n8n when your team works there.
You do, direct to each vendor, at cost. We add no margin. The pricing page lists public prices for common tools.
No. Meetings depend on your offer, your market and your list. We commit to the scope in the fixed quote, and we show you the reply and meeting data in your CRM.
No. White-label work happens under your brand and under NDA. We talk to your client only when you ask us to.
No. Send the scoping brief. We reply by email with questions or a fixed quote.
Tell us what you sell, who you sell to and what you use now. We reply by email within 2 working days.